An exclusive gaming industry community targeted
to, and designed for Professionals, Businesses
and Students in the sectors and industries
of Gaming, New Media and the Web, all closely
related with it's Business and Industry.
A Rich content driven service including articles,
contributed discussion, news, reviews, networking, downloads,
and debate.
We strive to cater for cultural influencers,
technology decision makers, early adopters and business leaders in the gaming industry.
A medium to share your or contribute your ideas,
experiences, questions and point of view or network
with other colleagues here at iVirtua Community.
In what comes as a surprise to no one, a study has established that kids really like M-rated games. The Journal of Adolescent Health has just published a study conducted by a team from the Harvard Medical School, Massachusetts General Hospital and Michigan State University that "surveyed a total of 1254 students, aged 12-14, from Pennsylvania and South Carolina in 2004." And the surveyed teens responded in convincing numbers that they quite rather like M-rated games, and they also play games because 'there's nothing else to do.'
Quote:
Perhaps unsurprisingly, the results showed that most boys, and many girls, played games that the ESRB had rated M, signifying that they were for mature audiences only. Of the games played by the boys, Grand Theft Auto and Halo were both in the top three, and GTA was also the 2nd most played game by girls, according to the data. Over half of all boys agreed with the statement "I play electronic games because I like guns and weapons." On the other hand, over 60 percent of boys and girls agreed with the statement "I play electronic games because there's nothing else to do."
I would hope that the actual article has some slightly more useful and/or startling conclusions than these, but I haven't had a chance to read it yet.