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Did GameSpot and the CNET Network sites just develop through word of mouth? I didnt see many banners for them, let alone offline advertising; but to chip in to a more offilne audience, and to get a better target audience, I think offline advertising would be good.
I always thought people look bigger then they actually are on tv. I don't know why that is but since cameras are getting better and more and more people are going with digital photography I suppose soon you can do almost anything.
That's right, simple filming technique can do that, like filming them from a lower angle, organising them differently in a group, sitting them down erc, one example I have is I saw Alan Titchmarsh (lol) at a book signing and he was alot smaller than he looks on TV Wikipedia him if you dont know who he is! haha